GENERAL COMMENTS

179023851-MN7408 by Zhifeng Chen

Submission date: 22-Jun-2018 11:30AM (UTC+0100) Submission ID: 90847860 File name: 179023851-MN7408.docx (47.09K) Word count: 3774 Character count: 23930

FINAL GRADE

73/100 179023851-MN7408 GRADEMARK REPORT

GENERAL COMMENTS

Instructor

This is overall an excellent research proposal related to Huawei marketing strategies. At the state of the arts, there is already a substantial material which will guide the conduct of the analysis. The literature review has been orderly structured and presents dif f erent layers of analysis. The rationale which orients the dissection of the research context are well- ref ined too. There is a set of clear questions orienting the investigation even though you should point at some specif ic sides of Huawei’s marketing approach that you want to investigate.Your meta- ref lection over the methodology is remarkable and replete of possible practices which nonetheless are not enough narrowed-down to provide internal consistency and clear f ocus. Some inaccuracies and generalisations are still present in the methodological chapter though. Probably, you should take into account the extent to which the lack of a quantitative approach might impact negatively on the f indings of your secondary data collection All in all the ref lections and the plausible contribution are evidently stated in your conclusive chapter. Very good!

Matteo Ciccognani 25/06/18

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I agree with the f irst marker’s comments and mark.

G. Kokkinidis

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  • 179023851-MN7408
    • by Zhifeng Chen
  • 179023851-MN7408
    • GRADEMARK REPORT
      • FINAL GRADE
      • GENERAL COMMENTS
        • Instructor