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Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Refer to the Discussion Forum Grading Rubric under the Settings icon above for guidance on how your discussion will be evaluated.
|Managing Decisions for Broadcast News Media|
|Prepare: While television and radio may seem to have an edge over print news, broadcast media must still address the same issues of all media systems: attracting audiences and building relationships with them to keep them watching and listening. Many of the elements that apply to television are also relevant for radio. Read Chapter 6 in the textbook. Then, explore some of the news television and radio programs in your own community.|
|Reflect: After you have read the chapter and explored some of the offerings of television news and talk radio news programs, consider the following:
· Do you believe the broadcast outlets in your local area are effectively reaching the audience?
· What aspects do you feel need to be considered from a management standpoint in the broadcast news media outlets in your local area?
|Write: After considering the news offerings of your local news media outlets, write a 250-300 word response that addresses each of the questions. In your initial post, you must include at least one in-text citation from the reading material and an additional in-text citation from a scholarly source that you locate in the Ashford University Library or from another credible source. At the end of your post, include your name and a full reference for all sources cited in the body of your post. All citations and references must adhere to APA style guidelines as outlined in the Ashford Writing Center. (Links to an external site.)Links to an external site.
Check it! Your post must be submitted through Grammarly prior to submission.
|Respond to Peers: After you have written your initial post, read the posts of your peers and respond to at least three of them. Be sure to identify at least one point in each argument with which you agree and at least one point with which you disagree. Your responses should address them by name, be between 100 and 150 words in length, and include your name at the end.|